The previous films like ‘Arjuna Phalguna’ and ‘Bhala Tandanana’, which featured Sree Vishnu as the hero, flopped badly. But this time, this young hero came to the audience with the film ‘Alluri’ to make a hit. Pradeep Varma’s debut as a director, this film was produced by Bekkem Venugopal under the banner of ‘Lucky Media’, while Bekkem Babita acted as presenters. The film released worldwide on September 23 and got positive reviews.
The first weekend was a decent collection. But this movie did not do well on weekdays. Once we look at the first week collections:
Nizam 0.33 cr
Seeded 0.18 cr
Uttarandhra 0.19 cr
East 0.11 cr
West 0.07 cr
Guntur 0.12 cr
Krishna 0.14 cr
Nellore 0.06 cr
AP + Telangana (Total) 1.20 cr
Rest of India+Overseas 0.24 cr
Worldwide (Total) 1.44 cr
The theatrical business of ‘Alluri’ was Rs.3.42 crores. This film needs to break even which means it needs to earn a share of Rs.3.7 crores. By the end of the first week, the film had only collected a share of Rs.1.44 crores. Another share of Rs.2.27 crores has to be collected to break even. This movie could not cash at all in the first week. So it must be said that break-even is difficult.