Nourish You, India’s maiden brand to get quinoa and chia, a homegrown superfood start-up, has announced South diva Samantha Ruth Prabhu has invested in the company.
As the first to retail homegrown chia seeds and quinoa in India, the brand Nourish You continues to lead in promoting locally sourced and sustainable super foods. Samantha Ruth Prabhu’s investment comes as part of Nourish You’s seed funding round, which had earlier attracted pedigreed investors.
Krishna Reddy, the Co-founder, of Nourish You welcomed Samantha Ruth Prabhu to Nourish You family and said that the actress investment in the company is a testament to the products they have developed so far and the success they have achieved. They believe this partnership with Samantha Ruth Prabhu will help them strengthen their position in the market.
On this occasion, Samantha said that she invested in Nourish You and it was a natural progression since she had been consuming their products for a while. She was impressed by their story of bringing superfoods like Quinoa and Chia to the country India, growing them locally, and their product roadmap of millet based clean label vegan superfoods.
Samantha believes that Nourish You can create value while making the positive impact on the health of consumers as well as the planet.
Yasss!! 💪🏼@NourishYouIndia https://t.co/VqfUlxNhHA
— Samantha (@Samanthaprabhu2) March 29, 2023