With content taking new routes to reach an audience, so are the promotions. Gone are the days where brands are promoted through only endorsements. Now digital promotions are taking huge prominence. Millions of followers in social media for an account is helping the individual to grab promotional offers.
Top heroines in this lockdown period have earned handsome amounts by promoting brands through digital ways. Samantha has promoted Myntra in the lockdown period and she even posted a small video byte for her followers. Pooja Hegde has done her campaign for Swag Se Solo. Even Rakul Preet, Rashmika, Kajal, Tamannah have promoted various international brands and urged their followers to use them. Digital promotions are the new ways of earning money for top heroines.
Now that lockdown is completed and shootings might start in the next month all these actresses are making themselves busy getting ready and join the schedules whenever they are called.