Last year Silambarasan TR aka Simbu revealed that he had given up on alcohol and now according to the latest report, he has turned down the alcohol endorsement deal on social media. He has turned down an offer to endorse a liquor brand. The brand made a huge monetary deal with the actor. But the Tamil hero said no to the offer as he does not want to be a bad influence for his fans and the youth.
The sources say that Simbu is picky about brand endorsements as he feels they are an extension of his personality. The sources added that the actor has always been cautious of the brands and products he endorses because he thinks it helps his audience to form an image of how he is in real life.
Few days ago, Icon star Allu Arjun was also in the news headline when he rejected endorsing a whiskey brand. Netizens admired the star actor for his thoughtful gesture. Now Simbu has followed the path of Allu Arjun.
On the work front, Simbu will be seen in Vendhu Thanindhathu Kaadu, directed by Gautham Vasudev Menon co starring Raadhika Sarathkumar, Siddique, Neeraj Madhav and Pathu Thala, which are in the different production stages.