Four attorneys general of three US states have filed a new lawsuit against Google for sharing users’ locations inspite of users’ turning off location sharing. The lawsuit has claimed that Google has misled consumers about how their location is stalked and utilized by the company and consumers’ ability to secure their privacy by ceasing the tracing.
It has been found that the customers who use Google products cannot stop Google from collecting, storing and profiting from their location. When consumers use Google products, Google harvests consumers’ personal data along with location data to develop its business, and then, the company uses the data to target advertisements to consumers.
The Attorney General karl racine said that it progresses to surveil customers systematically and profit from customer data, in fact, it is in variance with Google’s representations. To secrete the details of its location data collection practices and to make it difficult for consumers to opt-out of being tracked, Google has been accused of having a powerful financial incentive.
An official from Google company has stated that they have always built privacy features into their products and furnished robust controls for location data.