The demand for OTTs has increased tremendously since the time of Corona. Can we impress the audience with what kind of content..? They are making various plans. The digital company is doing everything to make the content creative. Streaming new movies in less time. They are creating web series with a budget of crores of rupees. Talk shows, live cricket matches, interviews, dance programs are being telecasted.
Now celebrity weddings are becoming a new target. Netflix bought the rights of Nayanthara and Vignesh Sivan’s wedding ceremony by paying a huge amount. A short teaser has also been released. But the wedding has not been telecasted so far. Now the Nayan couple is happy with their twins. Keeping that aside.. Now another heroine’s wedding is also going to be telecasted on OTT.
Actress Hansika will soon marry her boyfriend Sohail Kathuria. The wedding ceremony will be held on December 3 and 4. A leading OTT company bought the rights of this wedding at a huge rate. Hansika once did a series of films in Tollywood. After that she went to Kollywood. There she rose to the rank of star heroine.
She has fans in the range of building a temple.. That’s why they set it like this, thinking that her wedding will get huge views. There is no official announcement about this OTT deal yet. There are many unmarried heroines in the industry. If everyone makes a deal with OTTs, this is sure to become a trend.