Mahesh Babu is currently working with the creative and talented film maker Trivikram Srinivas for the third time, for his much-awaited 28th outing in Telugu Film Industry. The upcoming entertainer, which has been tentatively titled SSMB 28, is touted to be an out and out commercial entertainer. The reports are coming that the title poster of the film could be out on the 22nd of March, on the occasion of Ugadi. The official announcement regarding this is awaited. According to the latest report, SSMB28 bagged the highest deal for the digital rights of a Telugu movie. Netflix has offered a whopping Rs 70 Crore for the digital rights of SSMB 28.
The audio rights of this film also fetched a staggering amount. As per reports, Saregama paid Rs 20 Crore for the audio rights and video songs of SSMB 28. Together, the makers of Mahesh Babu’ film are earning over Rs 90 Crore for digital rights and music rights together.
Mahesh Babu had commenced shooting for Trivikram’ magnum opus already. It has the music by Thaman. S Radhakrishna is bankrolling this highly anticipated film on a massive scale with huge budget under Tollywood’s leading production house Haarika & Hassine Creations. Pooja Hegde is playing the female lead.